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Private image search using content descriptions
Short answer
Private photo search by description shows candidates from the archive when an employee remembers what a place or an object looked like and the file names do not help. A person looks at the results before use, and the archive stays in the team's care. A ready tool, for example Immich, may be enough for one collection.
How we workDetails ↓
- 01Call30 minutes with an engineer, free
- 02PrototypeA working system on your process and data, free
- 03ImplementationTarget and fixed price in the contract; 50% at signing
- 04Acceptance50% once the agreed target is met
- model on your server or in the cloud in the EU
- quoted after the review
- same work in application with EU cloud model
- from €3,000
- task, data and equipment analysis
- €0
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Author: Syntalith · 3 min read
Statistics
Archives and AI: statistics 2026
2.7 mo.
payback of a €3,000 local app at 300 photo searches a month: €1,745 of work today, €650 with checking and a GPU server. Scenario.
48%
According to the European Commission (2026), 48% of EU SMEs and mid-caps name a lack of expertise as a barrier to AI.
Source: European Commission, Flash Eurobarometer 578 (2026) ↗
20.0%
According to Eurostat (2025), 20.0% of EU companies with at least 10 employees used AI.
48.8%
According to Eurostat (2025), 48.8% of EU companies that considered AI and did not use it named concerns about data protection and privacy.
Source: Eurostat, Use of artificial intelligence in enterprises (2025) ↗
50%
According to the European Commission (2026), half of EU SMEs and mid-caps name high investment costs as a barrier to AI.
Source: European Commission, Flash Eurobarometer 578 (2026) ↗
Figures checked: 22 October 2026
- 01Descriptionwhat the employee remembers of the shot
- 02Candidatessimilar photos with a preview
- 03Detailsthe employee checks the chosen shot
- 04Usein line with the archive's rules
Find a similar shot, then check the details
Say an editor of company materials is looking for a photo of an empty hall with round tables. She types a description and gets several thumbnails. One shows rectangular tables, another the right layout but with people in the background. She opens the originals and chooses the photo that fits the need.
A search result is a candidate to look at. It does not confirm consent to publish or that the place shown is still current. It is worth keeping a link next to the photo to the information on where it came from and how it may be used. The person responsible for the materials decides whether the shot can be used in the planned channel.
Private photo search helps where tags are missing
Immich describes contextual image search with CLIP models, plus metadata filters. A user can search in their own words, without having typed the same words into the file description beforehand. It is an example of an available feature worth comparing with the needs of a company archive.
If the collection is small and well tagged, tags can give a more predictable result. When you search for a specific product number or event, recorded data often matters more than visual similarity. In the proposed app, a description of the look can be combined with a collection filter, so the employee does not browse the company's whole history.
The language of the queries matters too. The team should assess the search in the language it actually uses to describe photos. In the trial you can use questions about known material and check whether the right shot appears among the results. It is also worth reviewing misleading similarities in the results.
The archive stays in the team's care
The search needs a collection approved for processing. If the company requires its own environment, that covers the originals, the thumbnails and the data prepared for search. A model running locally does not, by itself, settle where the other copies are kept. Access to results should match which photos a user may view.
Also agree how new photos enter the collection and what happens after material is withdrawn. An employee should not pick again a photo the archive's owner has removed from the available set. These rules concern the archive's daily work, whatever model is used.
A ready tool or a separate view
If the asset management system you use already has a similar search and meets the company's requirements, configuring it may be enough. A separate app makes more sense when existing collections need joining, or when results have to be shown with the information needed to approve their use. Check the available options before ordering an integration.
Syntalith's proposed first step is one collection and the tasks of the people who actually choose photos. The archive's owner names the material and the rules of use, and the users compare the search with their current way of working. The result lets you set the preview, filters and collection handling you need, with no promise of accuracy for every description.
Describe a photo that was hard to find. We will go through your current archive and what the user should see next to a result. We price a private model after a free call about the task, the data and the hardware. An app that uses the model starts from €3,000 net (pricing).
What private photo search costs and when it pays back
- Today
- 300 photo searches × 10 min = 50 h × €34.90 = €1,745
- With the app, an employee checks the output in 25% of the time
- €436
- Hetzner GEX45 GPU server
- €214
- Saving
- €1,095 a month
Payback of €3,000
2.7 months
The volume, the time and the checking share are the scenario's assumptions, which we measure in the trial. €34.90 an hour is the EU average hourly labour cost for 2025 according to Eurostat. Price of the GEX45 with 24 GB of GPU memory from Hetzner's website on 22 October 2026, without the one-off setup fee of €209.
- Where the app takes documents from and where it saves results
- What stays in logs, backups and the history of questions
- Who has access to questions, answers and summaries
- Who updates the model, the app and the set of documents
Where to start
In the free process review we choose one task and 20 to 100 cases the team has already handled, and within 2 working days you get a written summary with a price. We roll out the local model as part of private LLMs, and the app around it as an AI app.
Worked example · Scenario
How we count the payback: a photo archive
We run the same count for your office in the free process review.
€2,618
a month for the work on 300 questions
EU cloud version payback: 1.4 mo.
Our assumptions are 15 minutes to find an earlier agreement in the documentation, and checking in 15% of the old time. €34.90 an hour is the EU average hourly labour cost for 2025 according to Eurostat, for companies with 10 or more employees. Model cost: Claude Sonnet 5.5, about 6,000 + 500 tokens per answer in the EU cloud version, at the ECB rate of 1.1205 USD per euro on 22 October 2026. We count the payback for an app with a model in the EU cloud (from €3,000 net). We price the model on your server after a call, and the cost of people's work stays the same.
See the full calculation →