Online store email: the right order with every message
The system links a client's email to the right order and gathers the data for the reply. The agent checks the draft and sends it.
Automation, paid once
from €3,000 net
Test on your process: €0
You pay 50% after acceptance
How much does email automation for an online store cost, and when does it pay back?
Short answer
Email automation for an online store costs from €3,000 net. In our scenario it pays back in 1.6 months. Today, 15 hours a week of client email cost €2,268 a month. With the system, the same work costs €353. The agent decides on a return, a discount or an exception. The system finds the order and the data for the reply. The test on your process is free.
Statistics
Email and customer service statistics 2026
47%
According to the European Commission (2026), customer service is the most common use of AI among EU small and medium-sized companies that already use it: 47%.
According to the European Commission (2026), 90% of EU companies that use AI say people take the decisions. Only 2% of decisions in these companies are fully automated.
a month for a store team spending 15 hours a week on client emails
Today€2,268
With the system€353
Payback: 1.6 mo.
In your company
Small store
8 h a week · €1,208 a month
2.9 mo. payback
Mid-sized store
15 h a week · €2,268 a month
1.6 mo. payback
Large store
50 h a week · €7,556 a month
0.5 mo. payback
The team gets back about 55 hours of work a month, or 7 working days, and the company €22,980 a year. We count after the time a person spends checking and after the model cost.
15 h a week × 4.33 weeks = 65.0 h × €34.90 = €2,268 a month. The system drafts a reply to every email, and a person checks it in 15% of the old time (€340). The model costs €13. That leaves €353. The saving is €1,915 a month, so €3,000 pays back in 1.6 months.
Assumptions: Today our system at foap.com drafts a reply to every email that needs one (October 2026). The hours assigned to each firm size and checking in 15% of the old time are our assumptions. €34.90 an hour is the EU average hourly labour cost for 2025 according to Eurostat, for companies with 10 or more employees. We count the model at €9.87 per 1,000 emails (Claude Sonnet 5.5, 3,000 + 500 tokens per email, at the ECB rate of 1.1205 USD per euro on 22 October 2026), at 3 minutes of work per email.
foap.com customer service: 95% of replies are sent automatically.
Users from several countries write to foap.com, in several languages. The system reads the entire conversation and the terms of that person, and then sends a response in that person's language. Questions about money and exceptions go to the team with a ready draft, so they have to check and send them.
the system sends the answers itself, without human typing
95%
the system sends the answers itself, without human typing
time from the arrival of the e-mail to the ready response (median)
30 s
time from the arrival of the e-mail to the ready response (median)
e-mails that require a response receive a ready-made draft
100%
e-mails that require a response receive a ready-made draft
less work for every 1000 answers (estimate)
47 h
less work for every 1000 answers (estimate)
Data from foap.com production, October 20-21, 2026. Estimate: 3 minutes for handwritten response.
Since September 2026 our system has handled the foap.com inbox
Client review
“We started with my own AI agent. During the training that followed, I learned to build new applications myself. Today I am bringing this way of working with AI into my business. Working with Syntalith gave me exactly the skills and tools I needed.”
You choose the test cases. We anonymise them on request.
They stay in the EU and we delete them after the test.
We sign the NDA and the data processing agreement before we receive anything.
After acceptance you keep the code, the test set and the documentation. You pay for licences and model usage directly to the provider.
Questions
How much does email automation for an online store cost?
From €3,000 net, paid once. After the 5-day test the build takes 2 to 6 weeks. You get a fixed price before the contract: 50% on signing and 50% after acceptance on your own emails.
Does the system send replies on its own?
The system prepares a draft, and the agent checks the recipient, the content and the attachments before sending. Sending stays in the email program you already use.
Is a helpdesk with templates not enough?
If your helpdesk joins an email to its order on its own, templates are enough. The system makes sense when clients write from another address, in an old thread or without an order number.
When does it not pay off?
When email takes less than 2 h a week, the payback takes more than a year. Then it is better to start with training, or ChatGPT or Claude for the store team, from €1,150 net.
What do we need to prepare?
Access to the inbox and the store panel, 20 to 100 emails from recent weeks, including ones without an order number, and your rules for returns and complaints.
What our OpenAI and Anthropic partnerships mean for you.
OpenAI makes ChatGPT and Anthropic makes Claude. We belong to the partnership programs of both companies, so we work with their tools every day and learn from the creators themselves.
Claude Partner Network
01We will select a tool for the task
We implement both ChatGPT and Claude. We check both on your documents, and you choose the one that makes fewer corrections and saves more time.
02Knowledge straight from the creators
We learn from official OpenAI and Anthropic courses and materials. Your team learns about the features and settings that work today.
03Licenses without our margin
You buy accounts directly from OpenAI or Anthropic and receive an invoice from them. We do not add anything to the license.
04Certified engineers
On the team, we have an AWS certification in machine learning and an Anthropic certification in systems architecture on Claude.
Participation in programs does not mean that OpenAI or Anthropic endorses our services.
customer service
